That’s Emma Frans’s exclamation as she shares her favorite spots in her hometown. Uppsala has been her base throughout most of her life.
Emma grew up near Fyrishov, with many childhood memories tied to its swimming pool and basketball games. After attending a music-focused school—coincidentally in the same year as the Uppsala born popstar Veronica Maggio—Emma pursued biomedical studies at Uppsala University. This was followed by a PhD in epidemiology at Karolinska Institute. She has since combined her research with making science accessible in her own unique way through social media.
— It doesn’t matter how much research we do if no one understands why it’s important. My work is about bridging the gap between academia and the public—often with a touch of humor, Emma explains.
In addition to her social media presence, Emma has written several acclaimed books and articles. Her work has earned her prestigious awards, including the Swedish Grand Journalism Prize and Educator of the Year.